A huge part of freelance writing involves pitching ideas to editors. It’s not the most glamourous part of the job, and it can also mean taking a few knocks along the way - especially if your ideas are rejected.

With that in mind, here are 5 quick points to bear in mind when you’re pitching your latest idea.

1) Don’t cold call. Busy editors hate it, and the chances are you hate it, too. So why do it? Better to email your idea first - it will be appreciated.

2) Do your homework. It’s common sense that you should learn as much about the publication you’re pitching to BEFORE you pitch. Check for style, length, pic requirements, etc. If you don’t already subscribe, get down to the newsagents and try to pick up at least 2 or 3 issues for more background.

3) Be professional. You’re a business. The publication is a business. So it makes sense that your pitch should be busineslike and professional. Don’t come across as being too chummy if you don’t know the editor personally. If nothing else, it’s creepy. ;o) And don’t make jokes - unless it’s relevant to the publication, or the subject you’re writing about. Basically, take it seriously.

4) Be original. Try to pitch features or stories that you believe have never been covered before. It’s no good suggesting a feature that was covered by a competitor the month before, or even by the same publication last year. It’s hard-working, original copy that sells. Not re-runs.

5) Don’t brag. If you’re already published in your area of expertise, then the chances are that this editor will already know you. Or know *of* you. Editors will more than likely accept a strong proposal from a less weel known writer, than a weaker proposal from a writer who thinks the sun shines out of his own proverbial.